PURPOSE-BUILT FOR HOSPITALITY & HOTELS

Stop guessing what your
guests really want

AI-powered polling for hotel GMs, resort operators, and hospitality groups. Guest experience, amenity demand, and brand benchmarking — in days, not quarters.

Guest feedback shouldn't come from star ratings alone

Most hotels learn about guest dissatisfaction from online reviews — weeks after checkout. Comment cards collect dust. Your guests have specific, actionable opinions about every touchpoint. You just need the right way to ask.

3%
Typical comment card response rate*
$1.2M
Avg revenue impact of a 1-star review drop*
3–4 min
Typical survey completion time
48 hrs
From checkout to actionable insights
* Industry estimates based on hospitality research. Bottom two stats reflect typical Achromic poll performance.
How it works
01🎯

Describe your goal

Tell the AI what you want to learn — "What do guests think about our breakfast buffet?" — or pick a pre-built hospitality template.

02🤖

AI builds & distributes

AI designs methodology, writes questions, adds attention checks, and reaches your guests via in-room QR, checkout SMS, email, or social media.

03📊

Get actionable insights

AI analyzes every response — including open-ended text — and delivers themes, sentiment, cross-tabs by property, and executive summaries.

AI-Powered Poll Builder

Describe your goal. AI builds the poll.

Choose a hospitality-specific template or type your research objective. AI handles the rest.

Achromic AI
HOSPITALITY TEMPLATES

Measure every touchpoint of the stay — check-in, room quality, amenities, F&B, and checkout — before guests leave their review.

Why Achromic

Simple enough for any hotel team. Smart enough to protect your stars.

Replace comment cards and post-stay email blasts with AI-powered surveys that capture the "why" behind every guest rating — and surface issues before they hit TripAdvisor.

Live in 5 Minutes

Describe your goal in plain English. AI builds the methodology, writes the questions, selects the audience, and launches — no survey design expertise needed.

NO EXPERTISE NEEDED
🛡️

AI-Guarded Quality

Leading questions, biased scales, double-barreled items — the AI flags and rewrites common polling mistakes before they corrupt your guest data.

ERRORS CAUGHT AUTOMATICALLY
📊

Live Dashboard

Watch responses stream in real-time. Sentiment, themes, and cross-tabs by property update as every new answer arrives — no waiting for monthly reports.

REAL-TIME INSIGHTS
💰

Fraction of the Cost

Traditional guest satisfaction studies run $20K–$60K and take months. Achromic delivers comparable insights from $0 (free tier) to a few hundred dollars — in days.

10-50x CHEAPER
Reach Your Guests

6 channels. Capture feedback at every touchpoint.

From in-room QR codes to automated checkout SMS — reach guests when their experience is freshest and their feedback is most valuable.

🔗

In-Room QR Codes

Place QR codes on nightstands, bathroom mirrors, and room directories. Guests scan and share feedback during their stay — while issues can still be fixed.

SELF-MANAGED
💬

Checkout SMS

Automated text sent within hours of checkout. High response rates, minimal friction — guests answer on their phone while the experience is fresh.

AI-MANAGED
✉️

Post-Stay Email

Integrate with your PMS guest list. AI optimizes send time and subject lines to maximize open rates from past guests and loyalty members.

SELF-MANAGED
📱

Social Media Ads

AI creates and targets ads on Instagram and Facebook to reach past visitors and potential guests in your feeder markets for brand perception studies.

AI-MANAGED
🤖

AI Voice Calls

Conversational AI calls VIP guests and group organizers post-event. Natural, empathetic tone — ideal for high-touch accounts and conference feedback.

AI-MANAGED
👥

Research Panel

Access 200K+ vetted respondents for competitive benchmarking. Poll travelers in your target demographic to compare brand perception against competitors.

RESEARCH PANEL
How responses flow into your dashboard
🔗 In-Room QR+💬 Checkout SMS+✉️ Email+📱 Social Ads+🤖 Voice+👥 Panel📊 Live Dashboard
Live Dashboard

Watch insights appear in real time

Every response feeds a live analytics dashboard — sentiment, themes, trends, and cross-tabs by property update instantly. No spreadsheets, no quarterly reports.

SENTIMENT ANALYSIS

Overall Guest Sentiment

81%
POSITIVE
Positive — 81%
Mixed — 12%
Negative — 7%
AI THEME EXTRACTION

Top Themes from Guest Feedback

Room Cleanliness
35%POS
Check-in Speed
25%NEG
Breakfast Quality
22%MIX
Staff Friendliness
18%POS
WORD CLOUD

Most Frequent Terms

comfortableslow check-infriendlycleanparkingbreakfastpoolwifigymlocationquietspa
RESPONSE TIMELINE

Responses Over Time

Day 1Day 7Day 14
📬 1,340 total responses⏱ Avg 3.5 min completion📈 96% completion rate
The Bottom Line

Turn guest feedback into higher RevPAR

Every insight from your polls connects directly to an operations, CapEx, or rate strategy decision that impacts your Revenue Per Available Room.

Protect Your Stars

Catch service failures before guests post 1-star reviews. Fix issues in real-time while guests are still on-property — turning detractors into promoters.

🏊

Smarter CapEx

Know which amenity investments guests actually want — and would pay for — before committing millions. Data-backed renovation decisions, not committee opinions.

📈

Benchmark Properties

Compare guest satisfaction across your portfolio with standardized metrics. Spot underperformers, share best practices, and justify rate positioning with data.

What You Can Learn

Real scenarios, real impact

Here's how data-driven polling transforms hospitality decision-making — from guest satisfaction to CapEx planning.

Guest Satisfaction Recovery
Boutique Hotel Group · 8 properties
The Scenario
Online review scores are declining from 4.6 to 4.1 across properties but management can't pinpoint whether the issue is rooms, service, dining, or location-specific. Traditional comment cards have a 3% response rate.
The Approach
QR codes in rooms, at the front desk, and in elevators plus automated SMS surveys at checkout capture 1,800+ responses in four weeks — segmented by property, room type, and stay duration.
What AI Surfaces
AI theme extraction reveals "bathroom amenity quality" as the top negative driver across 5 of 8 properties — an easy operational fix that would never surface in aggregate star ratings. Cross-tab shows business travelers rate Wi-Fi satisfaction 45% lower than leisure guests.
Pain points
What you learn
1,500–3,000
Typical responses
2–4 weeks
Turnaround
Higher ratings
Industry impact
Pricing

Start free. Scale with data.

Works for a single property or an entire portfolio. First poll is free.

FREE
$0
Test with one property. 1 poll, 25 responses.
1 AI-powered poll
25 text responses
AI insights & theme extraction
In-room QR distribution
Start Free
POPULAR FOR HOTELS
PRO
$99/mo
Unlimited polls, all channels, panel access.
Unlimited AI polls
500 responses/mo included
QR + Email + SMS + AI Voice
Audience+ panel ($5.95/resp)
Multi-property benchmarking
Cross-tabs, trends, dashboards
Start Pro Trial →

Your next guest experience decision
should be data-driven

Try it free — no credit card required. Your first poll is on us.

Create Your First Poll →